Erica
Wollmering
UX Professional
UX Experience
Beroe Inc., Program Manager - User Experience
Oct 2024 - Present
Program Manager for User Adoption and Experience, leveraging a unique blend of data analytics, UX, and product management to design impactful metrics, lead Pendo implementation, and create scalable data solutions and dashboards that drive strategic decisions across the organization.
Beroe Inc., UX Researcher/Designer
May 2022 - Oct 2024
Conducted user interviews, developed personas, and performed user testing and data analysis to provide actionable insights. Utilized prototyping and wireframing to explore design solutions and present user-driven product improvements to key stakeholders.
Montplaisir Studio,
UX Designer (Client)
Worked with business owner to design mobile and desktop website.
Conducted research, defined problems, devised design solutions and tested. Achieved client satisfaction with plans to implement designs asap.
Shoebox,
UX Designer (Use Case)
Designed an end-to-end mobile app for film crew to manage tax paperwork. Researched, defined key problems, interviewed, affinity mapped, storyboarded, made user flows, wireframed, prototyped and tested.
Amazon Gift Calendar,
UX Designer (Use Case)
Designed a mobile calendar feature that provided customers with gift recommendations that made use of existing customer data.
Used existing UI to create high fidelity prototypes and mockups for testing.
Bloc Insurance,
UX Designer (Use Case)
Designed an up-to-date website for an insurance company looking to reach a “younger” consumer through its branding and digital product design. Conducted background and industry/user research, created personas. Created sitemap and wireframes. Created logo and UI, prototyped.
Other Relevant Experience
Wisconsin Longitudinal Study, Associate Research Specialist
Designed creative materials for academic conferences presentations, and study website. Created appealing layouts using universal design concepts. Coordinated data collection of 400+ schools, edited and coded images for replication study. Worked with research leads to condense 50 years of data.
Freelance, Film/TV Camerawoman, Photographer
Created atmospheres using lighting, composition, color, movement, depth field, and space. Solved technical problems on the fly and under pressure. Crewed on Bizarre Foods D.D., Jim Gaffigan Quality Time, Orange is the New Black, The Secret Life of Walter Mitty and many more productions.
EDUCATION
Designlab
UX Academy Graduate
Univ. of Wisconsin-Madison
Sociology / BA GPA 3.5
MCTC
Cinematography / A.S. GPA 3.93
TOOLS
Pendo
Figma
Adobe Creative Suite
Maze
Optimal Sort
Notion
SKILLS
Persona Creation
User Interviews
User Testing
Tree Testing
Card Sorting
Data Analysis
Journey Mapping
User Flows
Task Flows
Sitemaps
Wireframing
Prototyping
Documentation
AWARDS
Trewartha Undergraduate Honors Research Grant Recipient
Hollywood Internat. Moving Pict. Film Festival Best Drama, (Director of Photography)
INTERESTS
The Foo Fighters
Workaholics
Crime Novels
Downhill Skiing