My Blog

I sent this gif to my sister with the text, “I’m testing the Photoshop line.” She promptly responded, “Ya crossed it.” I agree 1000%. When has the Photoshop line been crossed? Ya know it when you see it. Here’s the thing, people know what I actually look like IRL so using a majorly Photoshopped image of myself is pretty inauthentic. But where is the line? Everyone wants to look their best. Most women wear at least some makeup every day. Other people get Botox, lasers, and fillers as part of their beauty regimen. Does that make a person inauthentic? For this series of pictures, I took a plain photo of myself - unslept, unshowered, sans makeup and morphed it into something more aesthetically pleasing. Does it still look like me? Nope, but I’m curious. If you were to divorce the face from the person you know, how would this change someone’s impression of you? Not knowing me personally, if you were to judge the first image of me, what would you think? How about the last image?

I like juice as much as the next person but...

At some point you’ve likely used or thought of using stock photography to tell your brand story. What could possibly be the drawback?

Information architecture is really a recursive process of human behavior that plays out in real life.

When endless daydreaming is made even easier.